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Books I’m Recommending Tomorrow at My United Way Seminar

Tomorrow I’m conducting a social media seminar and Q&A at the United Way of Greater St. Louis. Attendees from United Way-funded organizations will hear me speak about social media, and then will fire several hours of questions at me. One thing I’ll be recommending off the bat is self-education. When working to understand social media, [...]

What I’m Going To Figure Out In 2013

There is a social media engagement continuum on which I must determine where I fall.  On the one side, there's Seth Godin and his blog with no comments and his robotic, broadcast-only Twitter account. On the other side, there's full, head-on engagement and all of the battles and criticisms that go along with that. For [...]